Reach local markets with Mainstream Radio ads

Mainstream Radio: 13,000 radio stations (app. 8,800 FM, 5,000 AM) broadcasting across the U S together reach over 94% of the population over 12 each week, according to Arbitron's American Radio Listening Trends report.

Frequent Radio Listeners:

63% male, 37% female
Over 83% are less than 44 years old
Adults 25-34 account for almost 28% of the audience
Listening location: 38% car, 31% home 28% work

Cost effective, powerful and available everywhere.

…Fifty-seven percent of adults in the U.S. read a daily newspaper. Sixty-seven percent read a Sunday paper. They spend almost 45 minutes per day reading at least one paper, and over an hour on Sunday.

...Almost three-fourths (72 percent) of all adults regularly or occasionally read newspaper preprints; For Sunday inserts, this figure increases to 90 percent of all adults. Over the course of 30 days, 8 in 10 adults (79 percent) acted on newspaper preprint advertising.

…There are over 1,600 daily papers in the United States with a circulation approaching 58 million.

Advertising Placement Services

Serving Agencies & Companies that target Niche Markets

Mainstream Radio Advertising

product images

actions navigation