College Students 18-24
College students live in a sheltered world both on-campus or in predominately student housing near campus. They have their own culture and sources of information outside the mainstream daily newspapers and national magazines. MJS Communications offers you a multi-faceted window into their world. Many students rely on their college newspapers to learn about what’s happening nationally and internationally as well as what’s going on around campus. We can give you a unique voice in their primary source of information. College students, who often come from the most affluent households, are quickly becoming the biggest spenders in our country. They’re on their own for the first time, learning how to manage their money and creating spending patterns that will last the rest of their lives. Most brand loyalties begin at this age, when young adults make initial purchasing decisions. The college newspaper market is a guaranteed way to reach a segment of the population that is scattered around the country. Speak to them now, because later in their lives, it’s much harder for your message to filter through the network of mass media.
Use our targeting tool to help you plan your next campaign to this vibrant market.